They’re not that into you: How to handle people who pretend to like you.

Businessman with crossed arms, excluded from group of business people

Let’s face it: not everyone you meet is going to be your biggest fan. Some people might pretend to like you but make it obvious through their actions (or lack thereof) that they don’t. They might ignore you, avoid conversations, or give off those unmistakable vibes that scream, “I’m just not that into you.”

It’s tough, but it’s also part of life. The good news? You can handle these situations with grace, confidence, and even a little humor. Here’s your guide to dealing with people who aren’t exactly lining up to be in your fan club.

1. Know Your Worth.

First things first: you don’t need everyone’s approval. Seriously, you don’t. Your value isn’t determined by someone else’s opinion of you. Instead, focus on the relationships that genuinely matter—the people who see you, appreciate you, and want to spend time with you.

Remind yourself: the world is full of amazing people, and you’re one of them.

2. Read the Room.

Sometimes people’s actions speak louder than words. If someone is distant, dismissive, or avoids engaging with you, take note. But before jumping to conclusions, consider the bigger picture.

Are they going through something personal? Did a misunderstanding create tension? Sometimes, their behavior isn’t about you at all—it’s about them.

3. Kill Them with Kindness (but Don’t Overdo It).

When faced with indifference, respond with positivity. Smile, be polite, and engage in friendly conversation when the opportunity arises. Kindness can often soften even the coldest interactions.

That said, don’t bend over backward trying to win their approval. Be friendly, but let their energy (or lack of it) determine how much effort you put in.

4. Adjust Your Expectations.

Here’s a truth bomb: not everyone will like you, and that’s perfectly fine. The reality is, we’re all wired differently, and sometimes personalities just don’t click.

The key is not to take it personally. By managing your expectations, you’ll avoid unnecessary disappointment and free yourself from wasting energy on people who aren’t willing to reciprocate.

5. Focus on the Right People.

Why dwell on people who don’t appreciate you when there are so many others who do? Redirect your energy toward building relationships with people who genuinely value your presence.

Whether it’s family, close friends, or like-minded colleagues, surround yourself with people who make you feel good about yourself. These are the relationships that truly matter.

6. Set Healthy Boundaries.

If someone’s behavior crosses the line into passive-aggressiveness or outright rudeness, it’s time to set some boundaries. Limiting your interactions with toxic individuals isn’t just a smart move—it’s a necessity for your emotional well-being.

Remember: you have the right to protect your peace, and quiet enjoyment.

7. Address It (If You Must).

Sometimes, it’s worth addressing the elephant in the room—especially if the situation affects work, group dynamics, or a shared goal. A simple, calm conversation can clear up misunderstandings or reveal any hidden issues.

Try something like: “I noticed we don’t talk much. Is everything okay?” You might be surprised by the response.

8. Shift Your Perspective.

Here’s a thought: what if their indifference isn’t about you? Maybe they’re dealing with their own insecurities, stresses, or struggles.

Approach the situation with compassion. It doesn’t excuse poor behavior, but understanding where someone might be coming from can help you let go of any resentment.

9. Let It Go.

Finally, the most liberating step: let it go.

You’re not going to be everyone’s cup of tea—and that’s okay! By accepting this fact, you free yourself from the need to impress people who aren’t interested. Instead, you can focus on living your best, most authentic life.

The Bottom Line.

Dealing with people who pretend to like you can be uncomfortable, but it doesn’t have to weigh you down. When you focus on your self-worth, strengthen the relationships that matter, and set healthy boundaries, you’ll find that the opinions of others lose their power over you.

So, next time you’re faced with someone who’s clearly not a fan, just smile, stay kind, and move on. After all, life’s too short to waste on lukewarm connections.

Stay confident, stay kind, and most importantly—stay true to yourself.

Friends of Business